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Subaru Headquarters in NJ Celebrates Anniversary With Employees

Here at our NJ Subaru dealership, we’re especially proud of the automaker’s history here in the United States. That’s because since the 1960s, Subaru has been headquartered at Cherry Hill right here in New Jersey!

Of course, anyone who’s visited us at our NJ showroom knows how much we value our Subaru employees; they’re our most valuable asset! That quality isn’t restricted to just our store, though, as evidenced by the recent anniversary celebration at Subaru of America headquarters in Cherry Hill.

Subaru 50th Anniversary celebration in NJ

Subaru of America recently recently held a celebration with over 500 employees hosted by President and Chief Operating Officer Thomas J. Doll to celebrate 50 years of Subaru in the United States!.

A Party 50 Years in the Making

All decked out in matching gold 50th anniversary T-shirts, over 500 Subaru employees gathered on February 15th to countdown to the official anniversary on a special clock that had been ticking down for more than a year! When it finally reached zero, everyone cheered before a 300-lbs brass plaque was unveiled to commemorate the event. The plaque was made by local artist Chad Fisher.

Subaru plaque by Chad Fisher

Doll was certainly excited to celebrate the half-century milestone with so many excited employees. Referring to the celebration, he said, “This company has seen so much in its 50 years, and now we can mark this anniversary on the back of 10 years of sales increases.

“Our employees are our bedrock and that’s why we are celebrating them with the amazing plaque by Chad Fisher, which represents our employees, retailers and customers. The plaque will last for the next 50,000 years and, as we have a bright future ahead of us, we very much look forward to what the next 50 years will bring for Subaru.”

For more information on Subaru’s latest vehicles, be sure to contact Subaru of Morristown online or to give us a call at (866) 910-3466!

Explore the 50th Anniversary Subaru Lineup With Our NJ Dealership

Back in January, our NJ dealership took a look at everything we knew about the 50th anniversary Subaru lineup. Now, these limited edition models have finally been unveiled and we’ve got to say: they were worth the hype!

50th anniversary Subaru special edition vehicles

Celebrating 50 years of Subaru here in the United States, these special edition vehicles are truly unlike anything else you’re likely to see from Subaru in your lifetime. If you’re eager to get a piece of Subaru history for yourself, then this is the chance to get behind the wheel of something special.

Standing Out in a Crowd

When Subaru unveiled these anniversary edition models at the Chicago Auto Show and gave the world it’s first look, the team at our Subaru showroom in NJ was understandable excited. After having read about them in Subaru’s press releases leading up to the event, we were understandably thrilled to get our first glimpse of them!

2018 Subaru vehicles available in NJ

Each of the special edition 50th anniversary models is based around a high-level trim of its respective model, so you can bet these vehicles will provide plenty of attractive features and exceptional interior craftsmanship. What you’ll notice even before that, though, is an exclusive new exterior color: Heritage Blue. The exterior will also feature exclusive 50th Anniversary badging, as will the cabin.

As if this one-of-a-kind styling wasn’t already alluring enough, these models will also be highly limited in their production. The Crosstrek, Forester, Impreza, Legacy, and Outback anniversary editions will be limited to 1,050 units each; the anniversary editions of the WRX, STI, and BRZ will be limited to 1,050 units total.

If you’ve been considering sliding into a new Subaru, then this is the perfect opportunity to do so while claiming your piece of the brand’s history! For more information on what sets these limited edition models apart, or to find out which limited edition vehicles you’ll find here in our showroom, be sure to contact Subaru of Morristown by calling (866) 910-3466 today.

Randolph Area Subaru Service Center Helps Drivers Keep Sensors Clear

As cars continue to get smarter, we rely more and more on their advanced features to help keep us in control and out of harm’s way. Many of these features rely on camera or radar sensors, though, which can be affected negatively by snow, ice, or leftover salt after driving on winter roads.

At our Subaru parts department near Madison, we have an intimate understanding of these components. Fortunately, that also means that we can share some knowledge with you to help you keep those sensors clear.

Subaru EyeSight sensors

Subaru Eyesight technology is mounted to the top interior of your windshield, where it’s out of your line of sight. This also means it’s a part of the windshield that many drivers forget to clear; simply be sure to clean off this part of your windshield before you hit the road. This is Subaru’s way of making it easier to keep these sensors clear

As for other sensors, like a rear view camera that could be mounted outside, you’ll need to pay particular attention to gently clean them off. Be sure to pay special attention to the front grille, both bumpers, and the rear license plate area when removing snow and ice.

Maintaining Performance Sensors

While these active safety sensors are ones that you likely interact with regularly, there are others that you might take for granted. As we roll into spring, it’s important to stay on top of maintenance at our Subaru service center near Madison to ensure these are kept clean and functional, as well.

Subaru service specials near Madison

Your ABS sensors, for instance, are located in the wheel wells. While they’re generally protected against outside contaminants, built up snow and salt can get into the workings and cause problems. By having your brakes properly maintained, you’ll make sure that this crucial sensor does its job.

To ensure that all your vehicle’s components, inside and out, are kept running smoothly, simply schedule a service appointment at Subaru of Morristown! Be sure to contact us by calling (866) 910-3466 today.

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